The RISE (Rare Disease) Leadership Framework
Just as engaging external stakeholders in the rare disease sector differs from the non-rare disease sector, so does coaching and leading teams within this space. That is the nature of this book. This book is a companion to the first book we published: The RISE (Rare Disease) Selling Framework, designed for individual contributors of a rare disease commercial team.
The foundation of this book, The RISE (Rare Disease) Leadership Framework, is the following:
- Decades of life sciences commercial research and experience, including field, leadership, operations, and learning & development within the life sciences sector.
- Countless collaboration events and interviews with second-line and first-line rare disease leaders, including learning & development business partners.
- The first book ever published specifically for individual field contributors for a rare disease commercial organization. That book – The RISE (Rare Disease) Selling Framework, is a companion to this book, The RISE (Rare Disease) Leadership Framework.
Testimonial: “Peter’s experience and passion in Learning and Development, leading, coaching and selling in the rare disease sector, is a unique combination that can bring immense value to your organization.” —Mart Byford, Rare Disease leader and Learning & Development business partner.
The RISE (Rare Disease) Selling Framework, 2nd Edition
The RISE (Rare Disease) Selling Framework, 2nd Edition, a companion to The RISE (Rare Disease) Leadership Framework, distinguishes itself in a crowded field of selling models by emphasizing long-term impact, deep insights, and genuine transformation rather than just short-term transactional or persuasive tactics. What makes it unique is its tailored approach for commercial teams specializing in rare diseases. It aligns with the missions of life sciences organizations by placing patients at the center of every interaction. This non-linear framework addresses the specific challenges of selling within the rare disease sector through four core pillars: Readiness, Inspiration, Signals, and Energizer.
The RISE (Rare Disease) Selling Framework, 2nd Edition, empowers talented commercial teams with transferable skills to break traditional boundaries and become stronger voices for patients with rare diseases. It’s more than just a strategy—it’s a mindset shift.
RISE. It’s a New Day. Are you Ready?